★ StudyPath verdict
8.3/10
Best for data-oriented students seeking practical marketing insights with coding skills. Strong outcomes and accreditation, but the one-year format limits depth compared to longer research-focused programs.
Tuition · Intl
↗€19,900
EU: €2,694/year · click ↗
Duration
1 year
60 ECTS
Start
Sep 26
apply by Jun 26
Language
English
IELTS 6.5+
Accred.
AACSB
NVAO 2023
Admission
Open
no intake cap
Enrolled/yr
↗146
DUO ↑4% ↗
Intl. %
↗28%
of students ↗
S:F ratio
↗26:1
institution-wide ↗
Min. English
6.5
IELTS required
Entry route
↗Bachelor
12 direct routes ↗
Satisfaction
↗4.1/5
NSE 2026 ↗
Employment
↗90%
field est. ↗
Median salary
↗€3,202
/mo gross · field ↗
Alumni
?
no data yet
↗ Real values are sourced; tiles marked “?” aren’t collected yet · Enrolled/yr is live from DUO · Satisfaction/outcomes are live from StudiekeuzedatabaseLast sync: 23 Jun 2026
About this program
Become a highly trained marketing analyst. The Master's program in Marketing Analytics teaches you to gather and analyze big data using the latest techniques and methods available, in order to provide management with critical marketing insights and opportunities, both online and offline.
You can choose to specialize in one of two tracks: Data Science or Applied Marketing Analytics.
Institution’s own description (HOVI via Studiekeuzedatabase)
English60 ECTSMaster of ScienceField area: EconomicsSector: Economie en BedrijfCode of Conduct (intl.)Full-timeMaster
Teaching formats
Case studyComputer assignmentsGroup assignmentIndividual assignmentLectureLiterature studyOral presentationResearch
About Tilburg University
Founded in 1927, Tilburg University is a specialized research university focused on social sciences, law, economics, and humanities. Ranked top 40 worldwide in economics and business, and known for producing leaders like former PM Ruud Lubbers. Offers a focused, quality education with strong industry connections.
Living in Tilburg
Student cost of living
Rent · room
€430/mo
Monthly total
€700–€1,300
Cost of living
Low
Population
224k
Down-to-earth, friendly, and practical. Tilburg lacks the historic charm of canal cities but offers a genuine, unpretentious Dutch experience. The city is focused on education and innovation, with a strong sense of community.
View city guide →Specializations
Year 3 tracks
?No data yet
Curriculum
Course structure by year
?No curriculum data yet
Career outcomes
Graduate surveys · field-group level
Good job-market outlookfield: marketing, commerciele economie
Median starting salary (field)€3,202/mo gross
Employed ~1.5y after graduating90%
Months to a substantial job7
Working in their own field68%
Permanent contract50%
Satisfied with their job3.9/5
Top graduate occupations (field)
Specialisten op het gebied van reclame en marketing49%
Bedrijfs- en organisatieanalisten14%
Field-group estimates from national graduate surveys via Studiekeuzedatabase — not measured per programme
Progression & cohort
Official register statistics
Complete this degree71%
Women among first-years57%
International students28%
Say workload is “just right”50%
Official register statistics (1cijferHO · 2025) via Studiekeuzedatabase
Student voices
National Student Survey (NSE) — first-party reviews coming
4.1/5overall satisfaction · NSE 2026 · 28 respondents
Content & set-up4
Teachers4.2
Atmosphere4.2
Involvement & contact4
Study guidance4.2
Testing & assessment3.9
Facilities4.4
Career preparation3.4
Teachers' English4.5
Would choose again4
Source: Nationale Studenten Enquête via Studiekeuzedatabase (Studiekeuze123/LCSK)
Application timeline
Application deadline
2026-06-01
Non-EU deadline
2026-04-01
Application deadline
2026-06-01
Non-EU deadline
2026-04-01
Application deadline
2026-12-01
Upcoming open days
Admissions
Minimum language scores · from StudyInNL
- IELTS overall band: 6.5
- IELTS listening: 6
- IELTS reading: 6
- IELTS writing: 6
- IELTS speaking: 6
- TOEFL internet based: 90
- Cambridge Certificate in Advanced English: C1
- Cambridge Certificate of Proficiency in English: C2
Scholarships
Tilburg University Waiver50% tuition-fee waiver
Jean Monnet Scholarship ProgrammeFull scholarship
Internships
?No data yet
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